Host
Management Research Center, Ewha Womans University, Seoul, Republic of Korea

Organizers
Korean Scholars of Marketing Science
Global Alliance of Marketing & Management Associations

Partners
Keio University
Australian & New Zealand Marketing Academy
Center for Sustainable Culture & Service, Yonsei University
Korea Economy & Management Development Institute
Yonsei Institute of Health and Welfare

Sponsors
Routledge, Taylor & Francis
Ministry of Trade, Industry & Energy
National Research Foundation of Korea


Sponsoring Journals
Journal of Global Scholars of Marketing Science (JGSMS),
Journal of Global Fashion Marketing(JGFM)

Conference Chair
Seong-Yeon Park (Ewha Womans University)


Proceedings Editor
Juran Kim (Jeonju University)
This work was supported by the National Research Foundation of Korea Grant funded by the Korean Government.